AI Insights · Timothy · July 2023
Top 5 Film & Television Apps on iOS in Portugal: Q2 2023 Performance
Explore the performance of the top 5 film and television apps on iOS in Portugal during Q2 2023, featuring download, revenue, and active user trends.
The second quarter of 2023 saw significant activity in the film and television app category on iOS in Portugal. Here’s a detailed look at the performance of the top 5 apps: Netflix, HBO Max: Stream TV & Movies, Disney+, Amazon Prime Video, and NOS TV.
Netflix experienced varying weekly revenue throughout the quarter, peaking at approximately $16.5K in the week of June 19. Weekly downloads showed an upward trend in May, reaching a high of 5.6K in the week of June 5. Active users fluctuated, starting at 208K at the end of March, dipping mid-quarter, and closing at around 199K by the end of June.
HBO Max: Stream TV & Movies saw a steady increase in revenue, peaking at roughly $13.4K in the last week of June. Downloads remained relatively stable, with a slight peak of 3.7K in early April. Active users hovered around 50K to 56K, with a small dip to 49K in mid-June.
Disney+ showed notable weekly revenue peaks, reaching about $52.9K at the end of March and $41.7K in the final week of June. Downloads were consistent, ranging from 2.3K to 3.2K, with a high in early June. Active users remained fairly stable, starting at 93K and ending the quarter at approximately 92K.
Amazon Prime Video had a gradual increase in revenue, peaking at around $5.5K in late June. Downloads saw a significant spike to 5.2K in mid-June. Active users remained stable, averaging around 21K throughout the quarter.
NOS TV maintained a steady download rate, with a high of 1.4K in early April. Active users remained consistent, averaging around 15K throughout the quarter.
These insights, derived from Sensor Tower data, showcase the dynamic landscape of film and television apps on iOS in Portugal. For more detailed insights, visit Sensor Tower.
